Small hotel and pub promotion
This quaint, historic restaurant and small hotel in a remote country setting were in competition with Marriott, Four Seasons, Hilton, and other major brands. We turned its simplicity into a positive for guests who want an immersive Hawaii experience and a real get-away-from-it-all.
Private school logo update
A private college prep school with ties to Parker Ranch, famous in Hawaii for its cowboy heritage, needed a logo overhaul. Over 12 months of meetings with administration and staff, we redesigned its logo to reflect that heritage. The result is an image of the braided lairat the Hawaiian cowboys wove for themselves and carried on their saddles, three strands representing the school's motto: excellence, integrity, compassion.
Public school logo update
This school's original logo had been so altered over the years that we were asked to update to a fresh, clean image that could be applied in many situations. The plaid background reflects the traditional shirt material the cowboys wear and the bucking bronco suggests the students' spirit, energy and determination.